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Commercial Promotion (MARCOM)
Posted in
brand - naming process
brand adoption
brand naming
Compatibilixy
complexity
facilitating the success of new brands
logos
observability
relative advantages
the VIEW model
ادارك العلامة التجارية
تبني المنتجات
ترميز وتسمية العلامة التجارية
تسهيل نجاح العلامة التجارية
صفات العلامة التجارية
Embed:
Date:
Wed, 2010-09-15
Faculty:
Faculty of Economics and Administrative Sciences
Department:
Marketing
Course:
Commercial Promotion (MARCOM)
Lecture #:
6
Teacher:
Abdallah Samara
1305 reads
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